MEETINGS :: Editor's Letter
Jan/Feb 2015
   MEETINGS

Roll with the punches...

FORGET NEW YEAR resolutions, I am all about New Year challenges. In 2015, I have a few challenges for you:

CHALLENGE 1
Be open to try new things Let’s face it, if it ain’t broke, why fix it? This seems to be the at
titude of many clients who want their events to be done in the same manner as before. Throw caution to the wind and propose different themes, new entertainments and decor. On page 16, our annual trend report is filled with information to help you plan an event that is not only successful but on trend.

CHALLENGE 2
Have a sense of humour Events never go exactly as planned. Planners need to be flexible and learn to laugh things off. You need to roll with the punches, laugh it off and tend to your bruises later. Of course, I would to love to hear about some of your embarrassing moments.

CHALLENGE 3
Be humble Whether you’re dealing with clients, vendors, or other event planners, listen carefully to what they have to say and show them that their opinions matter. The nature of event planning is that trends are constantly changing, so someone can always teach you something you didn’t know.

CHALLENGE 4
Go green Event greening is no longer a buzzword in our industry. In this issue, we give you a comprehensive breakdown on how to green your event. It is easier than you think and the benefits are truly rewarding.

CHALLENGE 5
Promote our MICE industry Last year was a fantastic year for our industry. Nina Freysen- Pretorius was appointed ICCA president, Amanda Kotze-Nhlapo was appointed to the ICCA board as the geographical member of the region, and Craig Newman was appointed to the UFI executive board. I have no doubt that, in these positions, the South African flag will be flown high. This year, I hope to hear more success stories.

Make 2015 the year for innovative concepts, creative design and flawless execution.

Until next time

Martin



 

 
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